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Skill

competitor-analysis

analyze competitors and market positioning

Covers Research Competitive Intelligence Marketing Strategy

Description

Analyze competitors in a given market segment. Trigger on: competitive landscape, competitor analysis, market comparison, competitive positioning.

SKILL.md

Competitor Analysis

When asked to analyze competitors:

  1. Identify the top 3-5 competitors in the target segment
  2. For each competitor, assess:
    • Product positioning and key differentiators
    • Pricing model and tiers
    • Target audience and market share estimates
    • Strengths and weaknesses
  3. Create a comparison matrix
  4. Identify gaps and opportunities for differentiation

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